The social specialist in responsible for the development and implementation of social media strategies, planning and content curation in support at the digital marketing strategy across all platforms. This includes the promotion of events, media, programs, and products related to social media
KNOWLEDGE AND EXPERIENCE
A thorough understanding of the social landscape
An understanding of digital marketing in general Use of analytics and CTR tools, and the ingrementation and interpretation of the data
A practical understanding of social paid media
Demonstrable strategic skills
Content generation Strong reporting skills
THE ROLE
While you will be required to constantly manage and engage with your brand communities across multiple platforms online, you will also be setting and surpassing Social Media targets and KPIs, working with project teams on campaigns, implementing these on your platforms, submitting reports with inteligent insights, presenting, and pitching to clients and agencies
SOCIAL SKILLS
Develop social media content and work with business partners and account strategist to assure a messaging plan that incorporates social media
best practices and enterprise goals particularly as it pertains to Facebook, Twitter, YouTube, and other platforms. Work with production designers/agencies to develop graphical content for inclusion on the social media platforms in order to drive audience
engagement Create and/or support the development of video in support of brand messaging for social media channels. This may include scheduling photography
for use in social media channels
OPERATING REQUIREMENTS
Demonstrate strong copywriting fle Must be able to write for different platforma/channels
Demonstrates the ability to develop content plans, to offer strategic direction and audit client content • Extensive knowledge on how to measure and evaluate content performance
Create content guidance across paid owned and earned medium and ability to develop connected consumer journey
Ability to manage several projects simultaneously with challenging deadlines Strong grammar skills, as it pertains to QA for the team
CREATIVE INPUT
We expect conceptual and strategic thinking in everything we d = – 1 no matter how small it may seem. We need you to add value to every creative
REQUIREMENTS
Attention to detail in everything you do
Impeccable grammar and speling, with a creative flair to your writing style
An innate sense of urgency when dealing with social media tasks,
Incredible time management skills ensuring you over deliver on every brief or request. A natural instinct for Client Service and to be the team member everyone wants to work with
The confidence and competence to call together and manage brainstorms, project teams and campaigns with minimal supervision and quick, effective results.
Personal Passion for all Social Media platforms.
A good following on your own platforms and a knowledge of and connection to South African Social media influencers A genuine passion for digital and social media, what it means for communication and what it means for the future of advertising
PERSONAL SPECIFICS
You have the experience and knowledge You are accountable
You take responsibility You work and behave positively and constructively
HOW TO APPLY
Send CV’s to Lourencia@amaxsa.co.za
